The Dallas Cowboys have the privilege of being on the HBO series Hard Knocks for the 2021 NFL season. This will be the third time in the show’s 15 season history that America’s Team will be featured. The other two were in 2002 and 2008.
Starting in 2001, this series follows different teams each season through their training camps. Last season was the first time that two teams were featured on Hard Knocks, the Los Angeles Rams and Los Angeles Chargers.
This season, the NFL decided to give the honor to the Cowboys who are the only team that has been featured more than two times. This is likely because they bring in the most revenue for the NFL. According to forbes.com, Dallas brought in $980 million for the 2020 season, which was $350 million more than New England Patriots who were second.
Additionally, the Dallas Cowboys are the richest franchise in the world with a value of $5.7 billion. With the Cowboys bringing in plenty of money for the NFL, it appears that this played a factor in their decision for this year’s Hard Knocks team. After a season where the NFL lost approximately $4 billion in revenue because of the pandemic, this move makes even more sense.
Nevertheless, putting money aside, Dallas is possibly one of the best teams for this five-episode series. There are many storylines that even non-fans would love to see. Here are three of the best storylines for the Cowboys on Hard Knocks.